Our Story
At Creative Clarity, we’re two bold, passionate women with one mission: to help you achieve your creative dreams. With experience in corporate America and working with several start-ups, we understand the unique challenges businesses face at every stage. What sets us apart from the average agency is our dedication to creating custom solutions tailored to your specific needs. We go the extra mile with attention to detail, because as a small business ourselves, we know how important those finishing touches can be. Our diverse backgrounds and shared love for creativity fuel our commitment to delivering exceptional results.
Meet the Team
Lara Poll
principal/chief creative officer
Welcome to my creative space! As the Principal & Chief Creative Officer at Creative Clarity based in Asheville, NC, I bring over a decade of expertise in visual design, branding, and website design, helping businesses create memorable identities that resonate with their audience.
My passion lies in turning ideas into compelling visuals, ensuring each project exceeds creative expectations. With a deep understanding of graphic design, print, and digital strategy, I focus on delivering cohesive brand experiences across platforms. My approach blends creativity and precision, crafting visually stunning, purpose-driven work that enhances brand visibility and engagement while reflecting the unique vision of each client.
Outside the office, Im a proud mom to my 3 kids, happily married, and a dog mom to an Australian Shepherd and an Aussiedoodle. I’m passionate about horseback riding, volleyball, and traveling—especially to England, where I hold dual citizenship. As a first-generation American in my family, I value the diversity of experiences and perspectives that influence my creativity. I also love spending quality time with my family and exploring new places. Let’s collaborate to bring your brand’s vision to life with clarity, creativity and purpose!
Kristen Norwood
director of marketing
Welcome to my corner of creativity! I'm a passionate Marketing Professional based in Charleston, SC, with several years of experience driving impactful digital marketing initiatives. My expertise lies in launching and optimizing multi-channel strategies that elevate brand visibility, enhance lead generation, and foster user engagement.
Having graduated from Clemson University, I have honed my skills in website development, email marketing, and digital advertising. My proficiency spans SEO, Google Ads, social media, and email automation, allowing me to create and implement tailored marketing solutions that resonate with diverse audiences. I believe in leveraging data insights to inform my marketing decisions and continuously optimize customer journey touchpoints. Collaborating cross-functionally is at the heart of what I do, ensuring every campaign not only meets but exceeds performance expectations.
Outside of my professional life, I'm a newlywed (married in 2023) and a proud dog mom to Oliver. I love to explore the vibrant culture of Charleston, indulge in shopping sprees, travel to new destinations, and unwind with my favorite reality TV shows. You'll often find me in barre classes, combining my love for fitness with my passion for community. Let's connect and see how we can bring clarity and creativity to your marketing endeavors!
